This winter, Aldi is putting Williams Bros Brewing firmly in the spotlight with the launch of our latest seasonal craft beer collection.
Aldi stores across Scotland will stock the entire range, while English and Welsh stores will carry the Old Skool and Nu Skool IPAs. This exclusive range blends bold flavours with striking design – bringing both taste and style to beer fans.
A Fusion of Tradition and Innovation
Scotland’s brewing heritage has long been admired, and Aldi’s latest release celebrates this legacy with a contemporary twist.
The collection includes a diverse lineup of Scottish beer, each one crafted to highlight unique hop profiles and flavour experiences. From crisp, piney West Coast styles to soft, hazy East Coast creations, there is something to satisfy every palate.
Our exclusive range includes:
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Old Skool (5.4% West Coast IPA) – pale gold, floral and citrus notes, with unapologetic bitterness.
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Nu Skool (5% East Coast IPA) – hazy, juicy and fruity, brewed with oats and wheat for a smooth body.
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Phaze (6.5% Hazy IPA) – bursting with tropical, citrus and stone fruit, wrapped in a silky finish.
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Overdrive (6.5% West Coast IPA) – piney, resinous and bitter, perfect for hop lovers.
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Kru$h (5.1% Bright IPA) – showcasing the new Krush™ hop with candied orange, sherbet and pineapple notes.
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¢entennial (5.5% Single Hop IPA) – floral, hoppy and harmonious, highlighting the Centennial hop in all its glory.
Whether you are a Williams Bros fan, or you haven’t experienced our Scottish beer before, these exclusive Aldi beer offers are a great place to start.
A Pop Art Look
It’s not just the flavours that are bold – the packaging is too. Inspired by a mixture of pop art, street art and comic-book design, the cans stand out with vibrant colours and striking graphics.
These playful visuals make the beers as much of a statement on the shelf as they are in the glass, perfectly matching the lively personalities of the brews inside.
Aldi Beer Offers This Winter
As with all Aldi beer offers, value is at the heart of the launch of this exclusive range.
Customers can enjoy premium-quality Scottish beer at affordable prices, making it easier than ever to explore a variety of styles without breaking the bank.
Whether you’re stocking up for festive gatherings, gifting to a craft beer fan, or simply treating yourself to something new, the Aldi’s winter range from Williams Bros brewing delivers on both quality and cost.
A Seasonal Standout
We have a long and successful relationship with Aldi, which means we can continue to offer shoppers exciting new tastes.
This exclusive winter launch is more than just a supermarket special – it’s a celebration of craft, creativity, and affordability.
So, keep an eye out for those cans in store and discover your next favourite beer. They arrive in stores starting from the 8th of September but it might take a week or so to appear in all stores, some might even put it on sale earlier though.
With Aldi beer offers making them even more accessible, this winter’s drinks cabinet just got a bold upgrade.
Or, browse the rest of the Williams Bros Brewing range online.